Business Overview


Monrougir is an online fashion store offering a diverse range of apparel and accessories for men, women, and children. Their collections include jackets, bags, wallets, sunglasses, watches, and jewelry, catering to various styles and preferences. With a commitment to customer satisfaction, Monrougir provides free worldwide shipping, ensuring accessibility to quality fashion across the globe. Their user-friendly platform features popular categories and top-selling products, making it easy for customers to find the latest trends. Explore Monrougir's offerings to enhance your wardrobe with stylish and affordable pieces.

Results Overview


Monrougir E-Commerce Campaign Results (Jan 20 – Mar 21, 2023)

Total Conversions: 900 purchases across multiple campaigns.
 Revenue Generated: ₹1,350,000 in total sales value.
 Return on Ad Spend (ROAS): A ROAS of 2.6, indicating moderate profitability.

Campaign Performance Highlights:

  • Sales Impact: The campaigns drove ₹1.35 million in revenue, contributing significantly to the business’s growth.
  • Conversion Volume: Achieved 900 conversions, showcasing the success of the targeting and engagement strategies.
  • Budget Utilization: Ensured consistent performance with a well-managed ad spend.

Additional Metrics:

  • Total Ad Spend: ₹519,000.
  • Audience Engagement: Successfully reached and converted a wide audience base, resulting in steady growth in sales.

This campaign highlights Monrougir’s effective use of Google Ads to achieve solid e-commerce results, leveraging optimized ad spend to generate substantial sales and conversions.

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