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The Power Of Online Promotion 1

5 Powerful Wordpress Plugins To Increase Sharing Of Your Articles

  • 20 Mar, 2024
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Is your business keeping pace with the constantly evolving blogging industry? More importantly, are you ensuring that it's effortless for your readers to share your articles?

Introduction

Is your business keeping pace with the constantly evolving blogging industry? More importantly, are you ensuring that it's effortless for your readers to share your articles?
Recent research underscores the growing significance of blogging, with 14 million new blogs added in 2011 alone. While producing top-notch content is crucial for driving leads, this post delves into the details of how innovative WordPress plugins can significantly enhance the exposure of your articles.
 

Digg Digg – Enhanced Sharing Buttons

Digg Digg, a popular sharing plugin, has undergone significant updates. It provides a sleek sharebar on the left side that scrolls down while you read.
Alternatively, you have the option to place buttons at the article's top or bottom if the sliding bar isn't your preference. Notably, the plugin includes a wide range of services, incorporating newer platforms like Pinterest and Buffer as buttons.

How does it enhance post sharing?
BrightEdge conducted recent research revealing the impact of strategically placing sharing buttons on your blog in driving increased social media traffic. 
As more consumers trust blogs, viewing them on par with traditional online news articles, the significance of sharing buttons becomes paramount. 
The findings are remarkable: optimal button placement can result in up to a 7-fold increase in article sharing compared to blogs that overlook this crucial aspect.

Simple Reach – The Universal Slider Plugin Inspired by The New York Times

If you've ever perused an article on The New York Times, you may have encountered a small box sliding in halfway through, recommending another article from the site. SimpleReach's "The Slide" mirrors this concept.
This uncomplicated WordPress plugin offers your readers additional valuable articles from your site as they navigate through your posts.
 It proves to be an excellent enhancement to retain visitors on your site for a longer duration and facilitate easier sharing of your articles. Here's why it stands out.

How does it enhance post sharing?
This plugin goes beyond merely presenting random articles; it employs an advanced algorithm from social analytics company Simple Reach. This algorithm identifies the most relevant content based on the article being read.
Upon reaching out to Eric Kim, the company's founder, I gathered data on the plugin's performance. On average, they observe a 3-4% click-through rate on the suggested post presented through the slide. This surpasses the performance of any advertising banner to date.
 

W3 Total Cache – Enhancing Blog Performance by 10 Times

Another noteworthy plugin is W3 Total Cache, designed for optimal performance. Tests conducted by the plugin indicate a potential acceleration of your blog's loading time by up to 10 times, as per their company website.
With W3 Total Cache in place, every element of your site undergoes caching, resulting in reduced download times for your visitors and an overall snappier user experience. The significance of this lies in its impact on sharing your posts.
How does it enhance post sharing?
An examination of the relationship between increased page loading time and visitor abandonment prompted a deeper understanding of the subject. In a user-friendly infographic, the plugin highlights how faster-loading sites can elevate the time spent on the site and the likelihood of content sharing.

Illustrative instances underscore the substantial impact of a faster site:
Google.com: A mere 0.5-second reduction in the loading time of search results results in a significant 20% loss of traffic.
Amazon.com: A slight 0.1-second delay in speed leads to a notable 1% decline in sales.
Enhancing the speed of your site can be a potent strategy to elevate interaction and encourage sharing of your articles, providing a substantial boost to your online presence.
 

Facebook Commenting Plugin – Fostering Genuine Social Interaction on Your Blog

Boasting over 400,000 blogs that have embraced the Facebook commenting plugin, the platform's undeniable positive aspects make it a formidable competitor to existing systems like Disqus and Lifefyre.
Setting up the Facebook commenting plugin is a breeze. Simply insert the customized code snippet into the comments section of your theme, and your setup is complete.

How does it enhance post sharing?
The notable advantage of the Facebook commenting system lies in its capability to post comments directly to your Facebook wall simultaneously. Having utilized this feature on my blog for several months, I've witnessed a substantial increase in Facebook shares for my site.
Additionally, the system provides users with a more streamlined way to engage with your content. By eliminating the need for sign-ins, users can seamlessly express their thoughts as soon as they have something to share.


 

Social Metrics – Streamlined Tracking of Social Shares

The final plugin worth highlighting is Social Metrics, a remarkable solution for efficiently tracking the number of shares across various social networks for all your articles.
What stands out is the ability to filter results by date or category, enhancing the ease of gauging the performance of your posts. The compact format proves to be a significant improvement for obtaining a comprehensive overview of your posts' sharing activity.

How does it enhance post sharing?
The saying, "If you can't measure it, you can't improve," holds true, especially when it comes to tracking social mentions. Social Metrics has proven invaluable in this regard, contributing significantly to increased sharing on my blog.
Two key benefits emerged after installing Social Metrics:
Identification of articles performing exceptionally well on networks I wasn't actively using, like StumbleUpon.
Streamlined filtering of top-performing content allowed for a more thorough analysis of what resonates with readers and encourages sharing. This insight has guided my focus on producing and replicating content that consistently performs at its best.
 

Conclusion

These are my top 5 recommendations to amplify your blog posts' shares and enhance lead generation for your business.
Now it's your turn. Do you implement any strategies to simplify and enhance the sharing of your articles for your readers? Share your thoughts below.
 

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